Following our proven PPC methodology, we professionally manage pay-per-click internet advertising campaigns with Google AdWords, Yahoo! Search Marketing and Microsoft adCenter.
Our PPC methodology means that we do the following:
- Conduct a thorough analysis of your business services.
- Do In-depth keywords assessment.
- Plan and develop proper advertising campaign structure.
- Create proper ad group structures with relevant keywords.
- Facilitate or conduct ad copy development.
- Ensure proper keyword/ ad copy/ landing page relevancy.
- Identify and implement appropriate bid strategy.
- Optimize or design landing pages for ad destinations.
- Implement funnel and conversion tracking mechanisms.
- Key: Identify and track metrics from the micro (keyword) level up to your financial statements.
- Key: Create continuous improvement process to constantly challenge the status quo and improve your ROI, profit by click, profit by impression, overall profits, etc.
Selecting a provider to develop and manage your Pay-Per-Click (PPC) Campaign is an important decision with significant implications. You want to know your investment in a PPC Campaign will provide a positive Return On Investment.
With Google’s precise targeting and your ability to control how much you’re willing to pay per click, the end result is a higher return on investment (ROI) for your advertising budget.
Contact us today and speak to one of our consultants to schedule a free audit.
We look forward to hearing back from you.
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